Monthly Archives: January 2015

Media brings us together, yet isolates us at the same time

Media permeates your lives.  Many of you can’t live without your music.  Some of you have developed friendships playing video games.  You may have met the love of your life via the Internet.  Others can cite television shows or movies that have changed their outlook on life.

Media does bring us together.  Many of us remember where we watched HBO’s Game of Thrones finale in May 2019.  Over 13 million of us watched it live.  Over 19 million watched if you count streaming and replays.

The Big Bang Theory also had its finale in May 2019.  Variety says 18 million of us gathered around the television set to watch.

Media brought us together.  As does the Super Bowl each year.

Many of you were too young to remember 9-11 with much detail.  But you may remember the feeling generated by the hours of television coverage. Media brought a nation together. Continue reading Media brings us together, yet isolates us at the same time

Interactive Advertising

Through this blog post we’re going to demonstrate how media changes culture. The very fact that I’m using a blog post to communicate with a classroom of students is just one example of media influence.

To start the discussion, I submit a new approach to advertising. This is an interactive video promoting the Honda Civic R.   Once it starts playing press the “R” on your keyboard to see an alternate story or “the other side” of a Honda Civic. the other side

What changes in advertising have you noticed thanks to new technology?

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