Monthly Archives: January 2015

Media brings us together, yet isolates us at the same time

Media permeates your lives.  Many of you can’t live without your music.  Some of you have developed friendships playing video games.  You may have met the love of your life via the Internet.  Others can cite television shows or movies that have changed their outlook on life.

breaking badMedia does bring us together.  Most of us remember where we were for the Breaking Bad finale.  At least 10.3 million of us do.  Media brought us all together.  As does the Super Bowl each year.

Many of you were too young to remember 9-11 with much detail.  But I’m sure you remember the feeling generated by the hours of television coverage. Media brought a nation together. Continue reading Media brings us together, yet isolates us at the same time

Interactive Advertising

Through this blog post we’re going to demonstrate how media changes culture. The very fact that I’m using a blog post to communicate with a classroom of students is just one example of media influence.

To start the discussion, I submit a new approach to advertising. This is an interactive video promoting the Honda Civic R.   Once it starts playing press the “R” on your keyboard to see an alternate story or “the other side” of a Honda Civic. the other side

What changes in advertising have you noticed thanks to new technology?

TER