Category Archives: Uncategorized

A premature eulogy for the music business

I grew up in a house in the middle of a 10 acre cherry orchard.  My parents were around 17 when they gave birth to me.  So, when I turned 10, they were 27.  They were my parents, but they were young people too.

slumber party
That’s my sister in the center swinging her head to the Beatles. I’m the redhead to the right, behind my sister.

I tell you all this to explain why at all my slumber parties we were allowed to turn the stereo up to 10 and dance into the wee small hours in the morning.  At my 40th high school reunion, they were still talking about those slumber parties.

Like you, music has played an important role in my life.  I remember when we got the Beatles’ Hard Days Night album.  In high school every dance had a Credence Clearwater Revival cover band playing.  In college I listened to Chicago, Peter Frampton and Boston.

When my son came along we couldn’t start the day without dancing to Heart of Rock-n-Roll by Hughie Lewis and the News, Every breath you take by The Police or Born in the USA by Bruce Springsteen. Continue reading A premature eulogy for the music business

Just because it’s on the Internet doesn’t mean it’s true

Written by Terri Reddout

Where were you on 9-11?

My friend called my office that morning.  She wanted to know if I started recording the news.  When I asked why she told me to get in front of a television set, now!  I did. That’s when I saw the replay of the second plane crashing into the second tower.

The next 36 hours were filled with my news students gathering stories and putting together a newscast focused on how the terrorist attack impacted the community and its people.

At the end of the day on 9-12, a student called me over to the computer and said, “Terri, you’ve got to look at this.”  Here’s what the email he opened looked like.

Screen shot 2015-03-04 at 1.08.36 AM












Continue reading Just because it’s on the Internet doesn’t mean it’s true

Social Media Godzilla

Written by Terri Reddout

Like Godzilla, there’s no way we can stop social media growth
Godzilla in a scene from the film 'Godzilla VS. The Smog Monster', 1971. Toho/Getty Images
Godzilla in a scene from the film ‘Godzilla VS. The Smog Monster’, 1971. Toho/Getty Images

As a child I used to spend my Saturday afternoons watching Godzilla movies.  Nothing could stop this monster.  Not tanks.  Not machine guns.  Not weird green gas.  Nothing.     As I recall, the people of Earth never defeated Godzilla.  He’d just get tired of all the destruction and mayhem and would quietly sink back into the ocean.

While pulling information for this blog I was overwhelmed with the growth of social media and how it’s infiltrated all aspects of our lives.  It made me think of those old Godzilla movies.  Like Godzilla, there’s nothing out there that can stop the growth of social media.

As a broadcaster I immediately became aware of how social media democratized the spread of information.  Now anybody can spread information about anything they want.  Like this guy and his video on the scientific problems with the 2014 movie version of Godzilla.

Continue reading Social Media Godzilla

Traveling grapes and bear cookies

Written by Terri Reddout

When I say the word “dog” what image pops in your head?

Roger 1This is the image that pops into my head. This is a my Cocker Spaniel, Roger.  He was afraid of vacuums, loved to toss watering cans, chased racket balls and always made friends with the little old ladies who lived on the other side of the fence.

When he was a pup we had to pay extra to have him groomed because he whined so loud it sounded as if the groomers were torturing him.  It broke my heart when I had to leave him with my brother when we moved out of state.

dons dogOr perhaps it’s the image of my friend’s Great Dane.  The dog was size of a small horse and ate a ton of food. My friend suffers from Post-traumatic stress syndrome after serving in Afghanistan and Iraq.  As a service dog, this Great Dane offered my friend a sense of security. The dog recently died.  It’s going to take a really big dog to fill his paws.

ravenOr is your image of Raven, my dad’s dog.  She rode around the orchard on the back of my dad’s quad.  If I happen to sit on Raven’s side of the seat on the back of the quad, she would reclaim her spot by pushing me over and, sometimes, off the quad.  Yet, if I ever went into an orchard by myself, I would look over a couple of rows and see Raven tracking me.  Like Lassie, I trusted Raven to run back and let my dad know if I were in some kind of danger. Continue reading Traveling grapes and bear cookies

“If you only knew…” Differences in Gender Communication

Written by Terri Reddout

Do men and women communicate differently?


Experts researched how men and women communicate and found there are many differences between the genders.  Now, these differences don’t apply to everyone but they do represents some generalities in the way each gender approaches communication.

Our friends from the TV show Friends give us an excellent example.

As Phoebe, Rachel and Monica demonstrated, females tend to focus on details, the emotions, the thought process.  As Chandler, Joey and Ross showed us, males tend to focus on facts.  It’s just one of the many differences in gender communication styles.  Understanding these differences will make communicating with the opposite gender a lot easier and more effective (and make you popular with the other gender.)  Continue reading “If you only knew…” Differences in Gender Communication

Put a diamond ring on it… not an emerald or a ruby

Single-Ladies-Put-A-Ring-On-It-Music-Video-beyonce-17782615-854-480In the Single Ladies music video, Beyonce sings to her ex-boyfriend that he had three years to “put a ring on it” but didn’t.

My guess is Beyonce’s ex- in the song probably wished he had got down on one knee and offered her a diamond.  Too late!

the ring


When Jay-Z slipped some bling to onto Beyonce’s engagement finger it came in the form of a 20 carat, $5 million rock of a diamond.

A diamond.  It’s tradition to give the woman you love a diamond engagement ring.  We’ve been doing it for centuries, right?  Wrong! Continue reading Put a diamond ring on it… not an emerald or a ruby

Love…and media… are all around us

One of my favorite movies is Love Actually. The movie begins with aging rocker, Billy Mack, bastardizing one of his former hits, Love is All Around Us to Christmas is All Around Us.  The idea was to capitalize on holiday sales. In truth, Love is All Around was originally recorded back in the 60s by The Troggs.

The song came to mind as I mulled around what to write for this blog. Love IS all around. But I contend an even more prevalent force surrounding us is media.

According to a report issued by the San Diego Supercomputer Center at USC each of us consume over 15.5 hours of media each day… outside of work. Wow! That’s a lot of media. We’ve developed into a multitasking society where we have a television show on, while using social media on our computers and sending text or Tweets on our smart phones. So, it is possible for a person to consume more than 24 hours of media within a 24 hour period.

Continue reading Love…and media… are all around us

First, let me take a sip of this refreshing Pepsi…

Product Placement

Product placement is where a brand is incorporated into the scenery of a movie or television show.  One of the first product placements I remember is Reese’s Pieces in the movie E.T. The Extraterrestrial.

Yes, originally Spielberg wanted to use M&Ms, but Mars turned him down.  So, the producers went to Hershey’s and they gladly gave permission to use their little known candy.  The deal struck between Hershey’s and the movie producers involved a Hershey promise to spend $1,000,000 to promote the movie.  In exchange, Hershey’s could use E.T. in their ads.  After the movie’s premier, sales of Reece’s pieces increased by 65 percent.

When they re-released E.T. in 2002, Hershey’s struck a similar deal (as this commercial demonstrates.)

There are three types of product placement.

  • One is the deal like Reese’s pieces.
  • A second type involves the company providing the movie producers big ticket items such as cars, appliances, technology equipment for free.  Almost half of all product placement is based on this type of deal.
  • The third type is “straight fee.”  This is where the advertiser pays to have the product included in the film or television show. Continue reading First, let me take a sip of this refreshing Pepsi…

Power and Communication

Power influences our communication

It defines much of our communication and why we do what we do. There may be many reasons why you and I show up for this class each class period. Some of those reasons deal with power.

  • You are reading this blog because I said it is part of an assignment where you can earn points toward a final grade
  • You are taking this class because someone paid your tuition and they expect you to show up for class in exchange
  • I show up because if I don’t the university will dock pay from my check or they may even fire me

What are some other reasons why you show up for class that deal with power? Continue reading Power and Communication